About

I make martech less ugh and more aha.

I'm Taras Melnychenko, a marketing operations leader and go-to-market engineer with 10+ years building the systems that turn marketing strategy into revenue. I work at the intersection of data, automation, and growth — and I think like a platform engineer.

I architect the full martech stack, design data and enrichment pipelines, wire tools together with production code (Python, SQL, JavaScript) when native features fall short, lead complex platform migrations end to end, and increasingly embed AI into everyday operations. I'm equal parts the person presenting a budget model to the CMO and the one debugging the Marketo flow that afternoon.

Revwright is how I do that work independently. It's a studio, but you work with me directly — no account managers, no hand-offs to juniors. When a project needs a hand I trust, I bring in collaborators I've worked with for years.

— Taras

$350→$90

Cost per demo, one paid program

3:1→7:1

Pipeline ratio improvement

~50 hrs/mo

Saved by brief-to-launch automation

10+ yrs

Marketing ops & GTM engineering

Recent roles

  • Senior Manager, Marketing Operations

    Webflow

    Martech architecture, AI-in-ops, platform migrations

  • Senior Manager, Marketing Operations

    Intellimize

    Marketo + Salesforce, lifecycle, scoring, attribution

  • Senior Marketing Operations Manager

    Fountain

    Built Marketo from scratch; multi-touch attribution

Certifications

  • Adobe Certified Expert — Marketo Engage
  • HubSpot Marketing Software
  • Salesforce Marketing Cloud Email Specialist

Education

  • MBA, Marketing — Golden Gate University
  • BS, Finance — Kyiv National Economic University

Languages

English (fluent) · Ukrainian (native) · Russian (fluent)

Let's build the system your go-to-market runs on.

Tell me where your marketing ops is stuck and I'll tell you what I would do about it. No pitch — a real conversation about the work.